Letter from the Publisher

The story of greenlight…
Why and how we created a magazine that will make a difference

IT IS AMAZING SEEING GREENLIGHT magazine become a reality. Over the last year, greenlight germinated from a simple idea: Let’s take our publishing expertise and create not just another magazine but one that will make a difference.

This premier issue of greenlight is going out to almost 600,000 people—a feat impossible without the creative arrangements we have formed with generous and

*Without the dedication, inspiration, assistance or wise counsel of the following individuals, greenlight would not be here:

like-minded partners, without Earth 911 with whom we can share content, and without the faith of the advertising community in a new “hybrid” (combining the best of magazines and the Web) that fills the need of being a one-stop resource for earth-friendly living.

As one of our first readers you truly are one in a million to us, but, truth be told, you’re actually one of the more than 5 million Americans who daily read and use digital magazines. You also happen to be part of the growing community of Americans who actively choose to vote with their money by spending more than 250 billion dollars annually on earth-friendly goods and services.

If you really want to take advantage of the interactivity of our digital format: * share this issue with a friend (click on the share button above)

* request your own FREE charter subscription * click on links to our sponsors and partners * visit the greenlight store

A tremendous thanks goes to our edit and design team. Led by Bill Marken, a 15-year editor-in-chief of Sunset magazine, this team brings you innovative, upbeat, easy-to-read and exceedingly useful content to help you make better choices for the benefit of your family and the planet. Work has already begun on our Spring 2006 issue. In the meantime, our monthly greenlight bite email newsletters will keep you abreast of the latest earth-friendly products and resources.

On behalf of the founders of greenlight, Mike Popalardo, Fred Wood, Bill Marken and myself, I thank you for your support.

THEA SELBY
P U B L I S H E R greenlight

P.S. Our goal is to combine the best of what a print magazine offers with the best of the web, and I want to hear your thoughts and ideas about what you think of our efforts. Please email them to me at: thea@greenlightmag.com

Michela O’Connor Abrams
Caren Alpert
Beatrice Américo
Sharon Beaulaurier
Ken Bousquet
Edward Cheung
George Cofer
Charles Cunningham
Mariana Danilovic
Sukie Dhami
Chris Dobbrow
Christina Galbraith
Tom Hartle
May Lynn Huang
Bob Kane
Richard Koscher
Alexander LaVake
Hilton Lim
James Long
Karen Mandell
Regina Marsh
Bob Melk
DeAnne Musolf
Siara Nazir
Perla Ni
Jerry & Gail Nordskog
Pam Van Orden
Marie Quashnock
Matt Payne
Greg Pendl
Robin Rather
Michael Schinner
Sam Schulman
Gardner Selby
Tom Selby
KoAnn Skrzyniarz
Wendy Taylor
Robin Terra
Tim Trickett
Michael Waters
Susan Werner
Barbara Winston
Special thanks to countless
friends and family who are too
numerous to name here.